{"product_id":"the-crew-new","title":"The Crew - NEW","description":"\u003cp class=\"\"\u003e\u003cstrong\u003eCountry: Brazil, Peru, Ethiopia\u003cbr\u003eRegion: various (Blend)\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"\"\u003e\u003cstrong\u003eProcess: Natural\/Washed\u003cbr\u003eVarietal: Catuai, Bourbon, Typica\u003cbr\u003eAltitude: 900 - 2200  m.a.s.l\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"\"\u003e\u003cstrong\u003eFlavours: Milk Chocolate | Creamy | Caramel\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"\"\u003e\u003cstrong\u003eBrewing method\u003cspan\u003e: \u003c\/span\u003e\u003c\/strong\u003eEspresso, AeroPress\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTHE CREW - NEW BLEND\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 data-section-id=\"2pgzij\" data-start=\"253\" data-end=\"278\"\u003e\u003cstrong data-start=\"256\" data-end=\"278\"\u003eTHE CREW – ORIGINS\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"280\" data-end=\"454\"\u003eBehind every cup of \u003cstrong data-start=\"300\" data-end=\"312\"\u003eTHE CREW\u003c\/strong\u003e is a collection of farms, communities, and people who share a common belief — that great coffee is built through care, craft, and connection.\u003c\/p\u003e\n\u003cp data-start=\"456\" data-end=\"608\"\u003eThis blend brings together three origins — \u003cstrong data-start=\"499\" data-end=\"529\"\u003eEthiopia, Brazil, and Peru\u003c\/strong\u003e — each chosen not just for flavour, but for the story and purpose behind them.\u003c\/p\u003e\n\u003chr data-start=\"610\" data-end=\"613\"\u003e\n\u003ch3 data-section-id=\"1d4o41z\" data-start=\"615\" data-end=\"654\"\u003e\u003cstrong data-start=\"619\" data-end=\"652\"\u003eETHIOPIA – TAFFERI KELA, GUJI\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"655\" data-end=\"710\"\u003e\u003cem data-start=\"655\" data-end=\"710\"\u003eThe birthplace of coffee, redefined through community\u003c\/em\u003e\u003c\/p\u003e\n\u003cdiv class=\"no-scrollbar flex min-h-36 flex-nowrap gap-0.5 overflow-auto sm:gap-1 sm:overflow-hidden xl:min-h-44 mt-1 mb-5 [\u0026amp;:not(:first-child)]:mt-4\"\u003e\n\u003cdiv class=\"border-token-border-default relative w-32 shrink-0 overflow-hidden rounded-xl border-[0.5px] md:shrink max-h-64 sm:w-[calc((100%-0.5rem)\/3)] rounded-s-xl\"\u003e\n\u003cdiv class=\"group\/search-image @container\/search-image relative rounded-[inherit] h-full w-full\"\u003e\n\u003cdiv\u003e\u003cimg height=\"268\" width=\"401\" alt=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0904\/5262\/3657\/files\/gogogu-natural-gogogu-washing-station-ethiopia.jpg?v=1753383419\" class=\"bg-token-main-surface-tertiary m-0 h-full w-full object-cover\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0904\/5262\/3657\/files\/gogogu-natural-gogogu-washing-station-ethiopia.jpg?v=1753383419\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"border-token-border-default relative w-32 shrink-0 overflow-hidden rounded-xl border-[0.5px] md:shrink max-h-64 sm:w-[calc((100%-0.5rem)\/3)]\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp data-start=\"754\" data-end=\"919\"\u003eFrom the highlands of \u003cstrong data-start=\"776\" data-end=\"796\"\u003eGuji in Ethiopia\u003c\/strong\u003e, this coffee comes from the community of \u003cstrong data-start=\"838\" data-end=\"853\"\u003eTaferi Kela\u003c\/strong\u003e, where coffee is not just grown — it sustains entire livelihoods.\u003c\/p\u003e\n\u003cp data-start=\"921\" data-end=\"1153\"\u003eProcessed by \u003cstrong data-start=\"934\" data-end=\"968\"\u003eBette Buna (“House of Coffee”)\u003c\/strong\u003e, this project goes far beyond production. Founded by Dawit and Hester, it continues a family legacy rooted in responsibility — not only to the land, but to the people who depend on it.\u003c\/p\u003e\n\u003cp data-start=\"1155\" data-end=\"1496\"\u003eThrough sustainable farming, agroforestry, and education, Bette Buna supports local farmers in improving both quality and income in a region where opportunities are limited. Their work includes distributing hundreds of thousands of climate-adapted seedlings each year and creating employment for underrepresented groups within the community.\u003c\/p\u003e\n\u003cp data-start=\"1498\" data-end=\"1676\"\u003eThis lot is \u003cstrong data-start=\"1510\" data-end=\"1530\"\u003ewashed processed\u003c\/strong\u003e, where ripe cherries are carefully selected, fermented, washed, and dried on raised beds — a method that brings clarity and precision to the cup.\u003c\/p\u003e\n\u003cp data-start=\"1678\" data-end=\"1809\"\u003e\u003cstrong data-start=\"1678\" data-end=\"1693\"\u003eIn the cup:\u003c\/strong\u003e\u003cbr data-start=\"1693\" data-end=\"1696\"\u003eDelicate brightness, soft florals, and a refined structure — the layer that brings life and elegance to THE CREW.\u003c\/p\u003e\n\u003chr data-start=\"1811\" data-end=\"1814\"\u003e\n\u003ch3 data-section-id=\"96vwf7\" data-start=\"1816\" data-end=\"1861\"\u003e\u003cstrong data-start=\"1820\" data-end=\"1859\"\u003eBRAZIL – CERRADO MINEIRO, PAUBRASIL\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1862\" data-end=\"1913\"\u003e\u003cem data-start=\"1862\" data-end=\"1913\"\u003eConsistency, balance, and the craft of experience\u003c\/em\u003e\u003c\/p\u003e\n\u003cdiv class=\"no-scrollbar flex min-h-36 flex-nowrap gap-0.5 overflow-auto sm:gap-1 sm:overflow-hidden xl:min-h-44 mt-1 mb-5 [\u0026amp;:not(:first-child)]:mt-4\"\u003e\n\u003cdiv class=\"border-token-border-default relative w-32 shrink-0 overflow-hidden rounded-xl border-[0.5px] md:shrink max-h-64 sm:w-[calc((100%-0.5rem)\/3)] rounded-e-xl\"\u003e\n\u003cdiv class=\"group\/search-image @container\/search-image relative rounded-[inherit] h-full w-full\"\u003e\n\u003cdiv\u003e\u003cimg alt=\"https:\/\/images.openai.com\/static-rsc-3\/7lQV7MJNd9LYzx4O2KmxDfmv6odfZ1ouoYJUzey-_py6A09ZL2G3I5mNQ1_Oo4eEwEjLnU0lmI5EId3hzPNJAAgPBaOhGEiygRixISjE-90?purpose=fullsize\u0026amp;v=1\" class=\"bg-token-main-surface-tertiary m-0 h-full w-full object-cover\" src=\"https:\/\/images.openai.com\/static-rsc-3\/aTtU0JbEXEHwIsTixi1IyyHbdL306VV2u4lyslwxHzQGW6qhMKmCwteQdP_U0ImRw98tpJsJDeKvV76FOKzN1vwQBoL9Y8uIqrXFed4HAyE?purpose=inline\" width=\"401\" height=\"267\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pointer-events-none absolute inset-x-2 bottom-2 z-20 flex max-w-[calc(100%-1rem)] flex-wrap items-end justify-end gap-1.5\"\u003e\n\u003cdiv class=\"shrink-0\"\u003e\n\u003cdiv class=\"flex items-center gap-1 rounded-full px-2 py-1.5 text-white backdrop-blur-md backdrop-brightness-75\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp data-start=\"1957\" data-end=\"2102\"\u003eFrom the \u003cstrong data-start=\"1966\" data-end=\"2002\"\u003eCerrado Mineiro region of Brazil\u003c\/strong\u003e, Paubrasil represents the backbone of the blend — dependable, balanced, and consistently excellent.\u003c\/p\u003e\n\u003cp data-start=\"2104\" data-end=\"2382\"\u003eNamed after Brazil’s national tree, this coffee reflects the experience of producers who have refined their craft over generations. Using advanced farming techniques and careful post-harvest practices, they are able to maintain quality despite changing environmental conditions.\u003c\/p\u003e\n\u003cp data-start=\"2384\" data-end=\"2579\"\u003eEvery lot is fully traceable back to its farm through a transparent system, and all producers operate under strict quality and labour standards as part of the \u003cstrong data-start=\"2543\" data-end=\"2578\"\u003eDesignation of Origin programme\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"2581\" data-end=\"2723\"\u003eThis is a \u003cstrong data-start=\"2591\" data-end=\"2619\"\u003enatural processed coffee\u003c\/strong\u003e, where the cherries are dried with the fruit intact — allowing sugars to develop fully within the bean.\u003c\/p\u003e\n\u003cp data-start=\"2725\" data-end=\"2868\"\u003e\u003cstrong data-start=\"2725\" data-end=\"2740\"\u003eIn the cup:\u003c\/strong\u003e\u003cbr data-start=\"2740\" data-end=\"2743\"\u003eChocolate richness, smooth body, and a rounded sweetness — the foundation that makes THE CREW so approachable and satisfying.\u003c\/p\u003e\n\u003chr data-start=\"2870\" data-end=\"2873\"\u003e\n\u003ch3 data-section-id=\"1ljqier\" data-start=\"2875\" data-end=\"2925\"\u003e\u003cstrong data-start=\"2879\" data-end=\"2923\"\u003ePERU – SELVA NORTE, CAJAMARCA \u0026amp; AMAZONAS\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2926\" data-end=\"2978\"\u003e\u003cem data-start=\"2926\" data-end=\"2978\"\u003eRegeneration, resilience, and the future of coffee\u003c\/em\u003e\u003c\/p\u003e\n\u003cdiv class=\"no-scrollbar flex min-h-36 flex-nowrap gap-0.5 overflow-auto sm:gap-1 sm:overflow-hidden xl:min-h-44 mt-1 mb-5 [\u0026amp;:not(:first-child)]:mt-4\"\u003e\n\u003cdiv class=\"border-token-border-default relative w-32 shrink-0 overflow-hidden rounded-xl border-[0.5px] md:shrink max-h-64 sm:w-[calc((100%-0.5rem)\/3)] rounded-s-xl\"\u003e\n\u003cdiv class=\"group\/search-image @container\/search-image relative rounded-[inherit] h-full w-full\"\u003e\n\u003cdiv\u003e\u003cimg height=\"267\" width=\"401\" alt=\"https:\/\/images.squarespace-cdn.com\/content\/v1\/5e558c8165fc4c78f502938d\/1582761859099-YEGAKJ9OPJ6NBX0QSADV\/Photo%2BMar%2B01%2C%2B2%2B54%2B02%2BPM.jpg\" class=\"bg-token-main-surface-tertiary m-0 h-full w-full object-cover\" src=\"https:\/\/images.squarespace-cdn.com\/content\/v1\/5e558c8165fc4c78f502938d\/1582761859099-YEGAKJ9OPJ6NBX0QSADV\/Photo%2BMar%2B01%2C%2B2%2B54%2B02%2BPM.jpg\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"border-token-border-default relative w-32 shrink-0 overflow-hidden rounded-xl border-[0.5px] md:shrink max-h-64 sm:w-[calc((100%-0.5rem)\/3)]\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp data-start=\"3022\" data-end=\"3118\"\u003eIn the northern highlands of Peru, \u003cstrong data-start=\"3057\" data-end=\"3077\"\u003eCafé Selva Norte\u003c\/strong\u003e is redefining what coffee can represent.\u003c\/p\u003e\n\u003cp data-start=\"3120\" data-end=\"3440\"\u003eFounded in 2018, this initiative works with thousands of farmers across \u003cstrong data-start=\"3192\" data-end=\"3231\"\u003eCajamarca, Amazonas, and San Martín\u003c\/strong\u003e, focusing on restoring ecosystems while strengthening communities. Through agroforestry, farm renovation, and education, the project is helping transform degraded land into thriving, sustainable environments.\u003c\/p\u003e\n\u003cp data-start=\"3442\" data-end=\"3634\"\u003eAt its heart is a \u003cstrong data-start=\"3460\" data-end=\"3475\"\u003eFarm School\u003c\/strong\u003e, producing over a million seedlings each year and equipping farmers with the knowledge to grow better coffee while protecting the land for future generations.\u003c\/p\u003e\n\u003cp data-start=\"3636\" data-end=\"3755\"\u003eThis coffee is \u003cstrong data-start=\"3651\" data-end=\"3671\"\u003ewashed processed\u003c\/strong\u003e, with carefully controlled fermentation and drying to preserve clarity and balance.\u003c\/p\u003e\n\u003cp data-start=\"3757\" data-end=\"3875\"\u003e\u003cstrong data-start=\"3757\" data-end=\"3772\"\u003eIn the cup:\u003c\/strong\u003e\u003cbr data-start=\"3772\" data-end=\"3775\"\u003eGentle fruit notes, clean sweetness, and a soft finish — bringing harmony and cohesion to the blend.\u003c\/p\u003e\n\u003chr data-start=\"3877\" data-end=\"3880\"\u003e\n\u003ch2 data-section-id=\"7hx7f9\" data-start=\"3882\" data-end=\"3899\"\u003e\u003cstrong data-start=\"3885\" data-end=\"3899\"\u003eTHE RESULT\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"3901\" data-end=\"3967\"\u003eThree origins.\u003cbr data-start=\"3915\" data-end=\"3918\"\u003eThree approaches to coffee.\u003cbr data-start=\"3945\" data-end=\"3948\"\u003eOne shared purpose.\u003c\/p\u003e\n\u003cp data-start=\"3969\" data-end=\"4132\"\u003e\u003cstrong data-start=\"3969\" data-end=\"3981\"\u003eTHE CREW\u003c\/strong\u003e is the coming together of these worlds — a coffee that balances brightness, body, and sweetness in a way that feels natural, effortless, and complete.\u003c\/p\u003e\n\u003cp data-start=\"4134\" data-end=\"4210\"\u003eIt’s not about one origin standing out.\u003cbr data-start=\"4173\" data-end=\"4176\"\u003eIt’s about how they work together.\u003c\/p\u003e\n\u003cp data-start=\"4212\" data-end=\"4237\"\u003eJust like any great crew.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Barista Life ltd","offers":[{"title":"Default Title","offer_id":57497892815222,"sku":null,"price":16.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0249\/7327\/9335\/files\/Crew18_3_3591cb31-a19c-4cce-ad99-16ae39939867.jpg?v=1773825615","url":"https:\/\/www.baristalife.co.uk\/products\/the-crew-new","provider":"Barista Life ltd","version":"1.0","type":"link"}